Who passed a law saying business blogs must suck?
Own Your Industry with Content that Caters to Humans & Bots
Blogging is as crucial to executing your content marketing strategy as any of its other components. Blogging is not only key to bringing new and interested traffic to your website, but a potent means to engage existing customers, prospects and media. It also adds muscle to your SEO through well-written, affordable content – especially when done by your well-briefed blog writer (moi). I help you couple website content with strategy, run constantly varying blog topics and integrate strong SEO (for which I have the best people in the industry, should you not have that resource).
Who is Paul Fenn?
I’m cost effective, I’m reliable, I’m easy to work with. I’m a quick study who will fully brief himself on your offering, your audiences and how to rock their attention spans.
I bring a mad work ethic and creative depth to deliver my customers satisfaction.
If you’re still on the fence, let’s have a call. Like my blogging, I’m not the pushy, hard-sell type.
Why work with me?
My offering gives you the sleep at night you need, because you no longer need to worry about that effing blog.
Blog writing is central to my repertoire of offerings. I write fresh marketing content all week long for an eclectic range of clients, keeping their company blog posts updated and most importantly, of use and value to their customers and other readers.
I adapt to any writing style – other than dull, anodyne and jejune. In terms of vocabulary, I adjust to suit all ranges, intellectual to sub-cretin. You tell me about your audience, we’ll settle on a style that suits its needs.
"Marketing has changed. Have you?"
- Paul Fenn, Toronto Copywriter
Keeping it alive and well
Company blogs tend to lose dynamism when done in-house or farmed to big providers using different writers all the time. It’s one of those things that no one really wants to do.
That’s because only truly invested writers like me get their jollies writing blogs and winning new customers for their clients.
Why do this?
A strong blog is a living, engaging thing that grabs the attention of an audience. A very strong blog gets shared on social media and talked about, becomes the voice of – excuse the term, but it’s quick and to the point – a thought leader.
If you want to be that, plus seize the available SEO, cultivate an interesting personality and own your space in a unique way, hire me to plan, strategize and write your blog.
Marketing has changed, have you?
Marketing is no longer corporate, boring and all about brand. The smart marketers now make it personal, multidirectional and conversational. The standard model of mass media, hard-sell is a turn-off and is losing influence. Thank god.
Some 80% of millennials say they don’t trust advertising. Almost all young device owners use ad blockers.
They’re slow sale people, who must be won over a step at a time. They want to participate in your world, and with other participants. But you must win their trust.
Add to that how Google’s algorithms now function, and you’ll see why frequent and consistent website content publication that puts you on the top of search ranking for your keywords and gets read must now be your game.
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